'The Juice' Blog

Freshly squeezed ideas from the Blue Tangerine team

PODCAST: RE-EVALUATING THE VALUE OF EMAIL MARKETING - ANGELA MCKAY

May 6, 2020

PODCAST: RE-EVALUATING THE VALUE OF EMAIL MARKETING - ANGELA MCKAY

We were so glad to talk with Angela McKay, the VP of Client Experience at Lasso CRM, regarding email marketing. Angela has a range of expertise within marketing and the home builder industry, but email is her passion. She drops excellent advice on how to step up your email and details how giving respect and nurturing your database can pay off in dividends. Personalization, auto-response, frequency, engagement are just a few email topics that we cover with Angela.

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Josh Williamson
By Josh Williamson
Sales and Marketing Associate
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